Tag Archives: social networking
How One Introverted Author Successfully Markets
“For me the introvert-extrovert thing doesn’t apply a whole lot to online activity. What’s more introverted than sitting alone in a room and typing with the shades down? The reason … Continue reading
Twitter Does Sell Books – Just Not Directly
“It’s not an advertising campaign—it’s a social media tool. Twitter is about networking, and networking does sell books. I’ve been using Twitter since October/November 2009. In my Twitter infancy, I … Continue reading
Why Promoting Your Book Online is (a bit) Like Fight Club
“The first rule of effectively promoting your book online is that you do not promote your book online. The reason it doesn’t work is because people aren’t using social media … Continue reading
Facebook as Publicity
“While social media can feel like a bane, it’s also a blessing in that the sky’s the limit. Today I want to tell you about a creative way a group … Continue reading
What Authors Seem to Forget About Marketing – Especially Those Who Dislike It
“Sometimes, because we have less experience with marketing, or feel uncomfortable with the practice, we brace ourselves, even change ourselves, to engage in the activity. This is good for nobody. … Continue reading
Hachette App Lets Authors & Publishers Share Book Chapters
“Hachette Book Group has a new social networking app that lets authors and publishers share book chapters via Facebook. The ChapterShare app launches today with exclusive excerpts from chapters of … Continue reading
Don’t You Forget About Me
“Oh, happy day: you’re selling books. A few of them, at least. But now that you’ve done the whole launching your book thing and you’ve made sure that no one … Continue reading
Social Media is an Imperfect Sales Tool. Use it Anyway.
“Social media is an imperfect sales tool. Even if you have a following of hundreds of thousands of people, a small percentage of those will see your posts about your … Continue reading
7 Tips on How to Turn Your Blog Into a Book
“As the blog-to-book trend continues on its upward curve, more and more bloggers see their blogs as gold mines filled with nuggets of content waiting to be extracted, refined and … Continue reading
Networking for the Cowardly and Terrified
“Writer Yuri Zelkow: I try to analyze how I’ve mistakenly succeeded in a few areas of networking even with my horrifying awkwardness. And I also try to extract the part … Continue reading
